Strategic project
Gastro Zarautz
Zarautz, a gastronomic destination with its own identity
A strategic project to strengthen Zarautz’s position as a gastronomic destination with its own identity, bringing together the local ecosystem — chefs, producers, artisans, creators and the Aiala Hospitality School — to build an authentic, coherent offering all year round.
Governance
Leadership
Zurekin Elkartea + Zarautz Town Council
Main partner
Aiala Hospitality School
Strategic partners
Sagardogile Elkartea · Getariako Txakolina D.O. · Zarauzko Merkatua · Okelan Fundazioa
Areas of work
Identitatea
What defines us
Grill, pintxos and the culinary landscape as the hallmarks of Zarautz’s gastronomic identity.
Produktua
Sea, land and craft
Seasonal, zero-km produce. Zarautz Market as the driving force. Food artisans: bakers, pastry chefs…
Pertsonak
Spearheads
Artisans, chefs, farmers, fishermen and sector agents giving visibility to the local ecosystem.
Kultura
Gastronomy as art
Bertsolaris, musicians, dantzaris, painters and sculptors woven into the gastronomic events.
The chefs leading the gastronomic story of Zarautz
Masta
Gari Arruabarrena · Javier Ochoa · Judith Ayago
Gure Txokoa
José Mari Mitxelena
Kirkilla
Xabier Zabala
Arguiñano
Zigor Arguiñano · María Torres
Aiten Etxe
Rebeca Barainka
Territorial vision
Zarautz sells territory. Gastronomy is the spearhead that positions us and generates sustainable economic activity all year round.
Zarautz, gastronomic territory
Txakoli, grill, pintxos, local produce and food craftsmanship. An identity that stands apart on the coast.
Kosta Gastronomika
A vocation for regional collaboration: Zarautz’s positioning strengthens the whole Gipuzkoa coast.
A historic ambassador
The tribute to Karlos Arguiñano projects Zarautz and Gipuzkoa in the national media.